Samsung is #No. 1 – A company offering ‘Best in Class’ product portfolio at all price points

There are a lot of things that the leaders does differently and Samsung is the right example of it. Currently, Samsung offers mobile phones ranging from ~INR 1,150 to INR 64,900/- catering to all spheres of life.

samsung products

Different categories that exist:

  • Tablet Smartphone
  • Note Series Smartphones
  • Smart feature phones
  • Dual Sim phones
  • Multimedia phones
  • CDMA phones
  • Essential phones
  • Mobile phone accessories
  • Smartwatches
  • Fitness band

Adding to its vast portfolio, is the brand value and customer satisfaction with its customer service that makes Samsung the undisputed leader and No.1 company as per GfK data. As per GfK data, which is based on actual sales, Samsung’s volume market share in the October-December 2014 quarter was 34.3% and the value market share was 35.8%.

IDC

Also according to International Data Corporation (IDC) Samsung maintained its leadership position in Q4 2014. 

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